AI Insights · Timothy · January 2023
Top 5 Maps and Navigation Apps Performance in Nigeria Q4 2022
A detailed look at the performance of the top 5 maps and navigation apps in Nigeria during Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 maps and navigation applications in Nigeria exhibited varied performance metrics in terms of downloads, revenue, and active users. Here's a closer look at how each app performed during this period.
MarineTraffic - Ship Tracking from MarineTraffic Applications saw a gradual decline in weekly downloads, starting at around 535 at the end of September and dropping to 193 by the last week of December. The weekly revenue experienced a similar downtrend, peaking at $75 in late September and tapering to $22 by the end of the quarter. The app's weekly active users also decreased from 1.1K to 752 over the same period.
Circuit Route Planner by Circuit Routing Limited showed more stability. Weekly revenue hovered around $15 to $17 throughout the quarter. Downloads were relatively steady, with a notable peak of 92 in the week of October 24, before settling at 32 in the final week of December. Active users remained consistent, ranging from 213 to 316 during the quarter.
Navionics® Boating from Garmin Italy Technologies srl experienced fluctuations in revenue, starting at $12 and peaking at $37 in the week of October 10, then stabilizing around $10-$16 in December. Downloads showed variability, with a high of 53 in mid-December and a low of 0 in mid-October. Active users saw a rise towards the end of the quarter, reaching 95 by the week of December 19.
Wikiloc - Trails of the World by Wikiloc Outdoor had a consistent weekly revenue of around $8 to $12. Downloads were sporadic, with a notable peak of 57 in the week of November 7. Active users peaked at 71 in early November before declining towards the end of the quarter.
Avenza Maps: Offline Mapping from Avenza Systems Inc. showed a varied performance. Weekly downloads peaked at 323 in early October, then gradually decreased to 52 by the last week of December. Revenue fluctuated, reaching up to $31 in mid-November. Active users saw a peak of 483 in early October but declined to 244 by the end of December.
The data presented offers a comprehensive overview of the performance trends for these top maps and navigation apps in Nigeria during Q4 2022. For more detailed insights, visit Sensor Tower.
